How to Repurpose Content Decide on a Topic Make a Plan What are your goals? How do you want to grab your audience? What channels do you want to hit? Use appropriate channels for your target audience Part 1: Introduction Part 2: Infographics & eBooks Part 3: PowerPoint & Video Part 4: Promotion Creating Text Content Make sure it is well-researched and expertly written If you are creating a longform piece, aim for about 3,000 words. Keep in mind that you are repurposing this article This is the base...
Why Should I Repurpose Content? Repurposing is taking a piece of content you already own and transforming it into other formats. Types of Content Used by Businesses in Content Marketing: 87% – Social Media 83% – Articles on their own website 78% – eNewsletters 77% – Blogs 71% – Case studies 70% – Videos 70% – Articles on other websites 69% – In-person events 8.4 Billion will be spent on content marketing in 2013 Types of Learning Content repurposing helps...
Our series of posts on lead nurturing were a big hit with many marketers out there – so we decided to take some great info from those, and present it in this handy infographic. We hope you enjoy it and share it with all your friends! More Lead Nurturing Posts Basics Text Messaging Email Phone Calls Lead Nurturing Proper and effective nurturing of leads increases sales, which helps the bottom line. Lead nurturing is a vital part of the sales process and allows an initial contact to turn into a sale....
6 Rules for Higher Google Rankings 1. Write for Humans – Not Search Engines: Engage and compel your readers for best results. 2. Create Content Rich Sites: The average content length for a web page that ranks in the Top 10 of Google results is over 2,000 words. 3. social media Promotion is Key: Promoting your content is just as important as creating your content. 4. No Keyword Stuffing: Incorporate keywords as they are needed in your content. 5. Don’t Let Your Content Go Stale: Incorporate...
Promoting an infographic is an investment, and you need to make sure that it’s a worthwhile one. If done correctly, promoting an infographic is a process that can do a lot of the work just on the basis of being a good piece of content. However, just letting the infographic sit on your website is not enough to make your investment a good one. When you create something as awesome as our heroin infographic pictured in this post, you want to ensure that everyone sees it. By using the steps below, you can get...
![[Infographic] Why You Should Repurpose Content](https://www.activemarketing.com/wp-content/uploads/2013/06/repurpose.png)
